DJ MAX AND FRIENDS
CLIENT
DJ MAX AND FRIENDS
TYPE OF CLIENT
YOUTUBER | ENTERTAINMENT
CATEGORY
KIDS ENTERTAINMENT | MUSIC
BRIEF
A new kids entertainment channel with a music-themed twist, blending playful performances, character-driven segments, and educational beats. The creators needed help finding focus and building a sustainable upload rhythm that matched their energy and audience.
WHAT WE DID
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Designed a manageable upload schedule tailored to their creative bandwidth and young audience engagement patterns
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Advised on narrowing their niche to clarify the channel’s identity and improve viewer retention
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Helped interpret how their external marketing efforts were shaping subscriber behavior and audience expectations
RESULT
The channel grew from 0 to 223 subscribers in 90 days. While their marketing push sparked initial growth, it also attracted a mixed audience. I helped them understand how this affected engagement and guided them toward aligning content with the right viewers for long-term traction.
+127%
Boost In Watch Time
32K
Views Gained
